Monday, 11 July 2016

ALBUM OF THE WEEK: SHURA - NOTHING'S REAL

ARTIST: SHURA
ALBUM: NOTHING'S REAL
https://open.spotify.com/album/7DgEWu4RRhwZAGydliLWOt

Shura is Aleksandra Denton, a 23 year old singer-songwriter-producer from London, who grew up in Manchester and has Russian heritage. Two years in the making, her debut album 'Nothing's Real' has just been released through Interscope/Polydor.

The 13 track album is a lush, full bodied, wholesome indie pop record that spans times gone by, the current zeitgeist and a whole other future world that only Shura seems to know about. Influences and reference points can be found with the likes of Grimes, Bat For Lashes, Goldfrapp, as well as a whole spectrum of 80's and 90's pop. Whilst some may think the album is a little long as it comes in at just under the hour mark, but in truth it doesn't feel like things go for too long and it actually allows the songs to breathe a little and envelope the listener.

Such is our fondness for this album we're happy and confident to say right now that Nothing's Real will be 2016's most complete pop record. The gentle airing on the right side of uniqueness and integrity is a key component of the album's success. Oh and she's great live too. Yep!